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2013 National Educational Conference and Vendor Showcase

About the Conference:
This 10th annual conference offers an outstanding program of continuing education, and a great opportunity for Value Analysis professionals to network and exchange ideas.

New This Year:

  • Preconference sessions on value analysis 101-getting started, and 201-advanced concepts

Included in this year’s program are:

  • The psychology of decision making
  • Clarifying workplace communication
  • What happens after the contract is signed
  • Resource utilization management
  • Maximizing CQVA efficiencies
  • Suite success: Executive collaboration key toVA program savings
  • Vendor showcase
  • The "Wall of Success” – mini poster session

Conference Program

Preconference Sessions

Wednesday, October 23, 2013

12:15 - 12:40p


12:40 - 12:45p

Welcome – Barbara Strain

12:45 - 2:45p

VA 101 - Getting Started – Colleen Cusick & Gloria Graham
This session will provide an overview of the role and responsibilities of a clinical value analysis professional. It will include: 1) Scope: Defining Value Analysis; 2) Standards: What’s the "Buzz” about?; 3) Structure: Making the Team; 4) Steering: Finding Value with Supply Chain; and 5) Success: The New Value Analysis Professional.

2:45 - 3:00p

Refreshment Break

3:00 - 5:00p

VA 201 - Advanced Concepts – Barbara Strain & Terri Nelson
This session will include presentations covering: 1) physician preference strategies; when to use them and what strategies align best by product service lines; 2) case studies in product utilization - how to best analyze, visualize and normalize practices for effective patient care while controlling costs and 3) developing and nurturing physician relationships and maintaining strong value analysis teams. The presentations will be followed by a moderated panel discussion to include questions from the audience.



Annual Conference

Wednesday, October 23, 2013

6:00 - 9:30p

BBQ & Networking with Vendors
The conference will kick off on Wednesday evening with a BBQ. Plan to be there to enjoy good food and networking with professional peers and vendor sponsors.

Thursday, October 24, 2013




Welcome – Conference Chairs & President

8:15 - 9:15a

Keynote: Value Analysis Strategic Planning:
The Future is NOW! – Robert Yokl, Jr.

This presentation will guide the audience in short-term and long-term value analysis strategies given the current economic climate and changes we expect in the future of health care.

9:30 - 10:30a

Evaluating the Levels of Evidence and the Hierarchy of Research Design – Wini Hayes
The goal of this session is for the audience to better understand the different types of research and gain a better knowledge on how and when to use the body of research to drive better clinical outcomes at a lower price.

10:30 - 10:45a

Refreshment Break

10:45 - 11:45a

The Psychology of Decision Making – Elizabeth Meyers
This introduction to decision making psychology will review types of decision making, common biases, and techniques to avoid common pitfalls in personal and team decision making.

11:45a - 12:45p

Lunch with Vendors

12:45 - 2:45p

Vendor Showcase

3:00 - 4:00p

Do You Understand? Clarifying Workplace Communication – Wanda Lane
The presenter will share strategies for improving communication, people-reading and workplace productivity with specific techniques addressing the three p’s of communication along with learning self-awareness and regulation techniques.

4:15 - 5:15p

What Happens After the Contract is Signed? – Gary Southern
The presenter will share how to establish work flow process and conquer the problems during contract implementation.




Banquet and Business Meeting
Join other AHVAP members for our AHVAP 10th Anniversary celebration dinner and expand your network.

Friday, October 25, 2013

8:00 - 9:00a


strong>Resource Utilization Management – A Collaborative Approach – Jodene Satterwhite
Gone are the days when new products just showed up on a unit. This presentation offers a novel approach to value analysis through resource utilization management.

9:00 - 9:15a

Refreshment Break

9:15 - 10:15a

Maximizing CQVA Efficiencies: How to Maximize Contract Utilization, Standardization, and Contract Compliance – Jane Torzewski
Leverage your customer’s knowledge of CQVA processes to maximize efficiency in contract utilization, standardization and contract compliance.

10:30 - 11:30a

Suite Success: Executive Collaboration Key to VA Program Savings – Barbara Strain
This dynamic presentation will discuss the steps involved in forming a successful collaboration between Executive Leadership in healthcare organizations and Value Analysis programs. Nursing, Supply Chain Management, Finance and other Clinical and Technical Departments play key roles in creating a value focused environment.




  • Colleen Cusick, RN, BSN, MBA, CMRP, Director, Materials Management, The Johns Hopkins Hospital, Baltimore, MD,
  • Gloria Graham, MSN, RN, Clinical Materials Specialist, Cincinnati Children’s Hospital Medical Center, Cincinnati, OH
  • Wini Hayes, MS, PhD, RN, President and CEO, Hayes Inc., Lansdale, PA,
  • Wanda Lane,RN, BSHA, MaED AET, Clinical Value Analysis Coordinator, Regional Medical Center at Memphis, Nesbit, MS,
  • Elizabeth Meyers, RN, MS, Clinical Integration Project Manager, Fairview Health System, Minneapolis, MN,
  • Jodene Satterwhite,RN, CIC, Resource Utilization Manager, University medical Center, Lubbock, TX,
  • Gary Southern,RPh, MBA, Director of Value Analysis - implementation, Providence Health & Services, Walla Walla, WA,
  • Barbara Strain, MA, SM(ASCP), Director of Value Management, University of Virginia Health Systems, Charlottesville, VA,
  • Jane Torzewski, RN, MBA, MAN, Clinical Value Analyst, Mayo Clinic, Rochester, MN,
  • Robert Yokl, Jr., Vice President, Operations, Strategic Value Analysis in Healthcare, Skippack, PA

Nursing - Contact Hours

This activity has been submitted to the Arizona Nurses’ Association for approval to award contact hours. The Arizona Nurses Association is accredited as an approver of continuing nursing education by the American Nurses Credentialing Center’s Commission on Accreditation.

Please call Bonnie Young at AHVAP (651-265-7842) for more information about contact hours.


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